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G Adventures
How to sell National Geographic Journeys and Family Journeys

Open to all Canadian travel agents, The National Geographic Journeys Specialist Program is intended to arm G Adventures' agent community with the tools you need to confidently sell their amazing National Geographic Journeys and Family Journeys product lines.


Why Become a National Geographic Journeys Specialist?

Learn what sets National Geographic Journeys apart

Get more information about the culturally-immersive experiences, access to special people and projects, upgraded accommodations, and added inclusions featured on the trips. Plus, you’ll learn about the unique, interactive activities that encourage kids and adults alike to connect with the world around them on National Geographic Family Journeys.  


Understand the partnership

Learn about why National Geographic and G Adventures have teamed up and how the partnership offers unique travel experiences for travellers of all kinds.  


Get selling tips

The course offers selling and marketing tips, sample itineraries, and agent resources exclusive to National Geographic Journeys and National Geographic Family Journeys.  


Get to know the target traveller

Get key details about the target traveller for both travel styles, including their top trips, travel motivations, interests, and the way they book, plus read testimonials from past travellers to understand who’s travelling on these tours.



The National Geographic Journeys Specialist Program

The 4-part course will cover the following chapters:

1. Introduction to G Adventures & National Geographic Journeys - the partnership 
2. Who is the right customer for National Geographic Journeys? 
3. How to Market & Sell National Geographic Journeys 
4. How to Market & Sell National Geographic Family Journeys 


The entire course should take just over an hour to complete. 


Upon completing the course, you will have access to a suite of assets including a specialist email signature banner, target customer infographic, customizable postcards, social media assets, and so on. You will also be sent a certificate showcasing their National Geographic specialist accreditation.  


Click here to Register


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