G Adventures is giving Canadian travel agents the chance to see Taylor Swift live in concert in Toronto.

As part of its worldwide ‘You Belong with G Experience’ campaign, the tour operator is letting the top 75 Global Best G Sellers earn the opportunity to see the singer perform her record-breaking ‘Taylor Swift: The Eras Tour’ this November.

This marks the biggest agent experience G Adventures has ever delivered, with top sellers from different countries around the world heading to concerts in Toronto, New Orleans and London in the UK.

According to Bruce Poon Tip, founder of G Adventures, the experience came to fruition as a way to give back to agents after he recognized the same sense of community and camaraderie in Taylor Swift’s fan base as he saw in G Adventures’ own community of agents and travellers.

“It was 1989 when I dreamt up the concept for G Adventures, and our travel community has truly been with us throughout the eras. We want to create happiness and community for our agency partners in the same way G Adventures does for its travellers and Taylor does for her fans. It’s a love story,” he said.

“On our trips, we show you incredible things. And while I love seeing you having adventures on your own, I’m even more excited to bring our agent community together in person to share this experience.

“I have two daughters so I’ve heard every album, listened to the radio. This is set to be the most epic travel agent experience G Adventures has ever run – like, ever. I hope you all wanna hang out because you belong with G. Are you ready for it?” he added.

Changing lives through travel is how agents can join the experience, with the top seller for each month earning a space from January 1 through July 31, 2024. Agents will claim their spaces this way, with wild card tickets to be announced in coming months. Tickets will be awarded via cumulative sales, with the first two winners being awarded at the end of January, then one new winner each month from February-July.

For more information and to keep up to date with the “You Belong with G Experience” initiative, join the ‘Agents of Change Facebook’ group at this link.

Source: Travelweek